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    Marketing Basics

    Uncover marketing basics and learn essentials of targeting, messaging and channels to effectively promote your business.

    Thank you to our partner, Michael Coffey of Ardea Coaching.

    icon  View Video (01:10:34) | Posted March 2023

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    Elements of Strategic Marketing

    Delve into strategic marketing essentials and elevate your marketing strategy for impactful business growth.

    Thank you to our partner, Michael Coffey of Ardea Coaching.

    icon  View Video (01:21:21) | Posted March 2023

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    Which Social Media Is Right for You?

    Discover the ideal social media platform. Learn about marketing and make informed decisions for effective online presence.

    Thank you to our partner, Michael Coffey of Ardea Coaching.

    icon  View Video (01:17:36) | Posted March 2023

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    Personal Credit 101

    Do you want to learn how to improve your personal credit? Learn how to establish credit, why it’s important, how to check your credit and more.

    icon  View Video (00:44:45) | Posted March 2023

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    The Game Plan to Good Credit

    Learn how to repair your credit, build or rebuild your credit and more in this third workshop with certified credit consultant, Tierra Bonds.

    icon  View Video (00:57:42) | Posted March 2023

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    Demystifying The Patent Process

    Are you interested in learning about the patent process? In this session you will explore the different types of patents, including utility, design, and plant.

    icon  View Video (00:39:07) | Posted February 2023

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    Overview of Intellectual Property

    Intellectual property (IP) is all around you. Learn why you should consider protecting your IP and where to get help.

    icon  View Video (00:50:02) | Posted January 2023

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    The Business Of Books: How To Start A Book-Related Business: Session 4

    Want to start a book-related business but don’t know where to start? Join us for the final workshop in a series for BIPOC literary entrepreneurs. Recorded at the Columbia branch on December 6, 2022. 

    icon  Listen to Audio (01:32:20) | View transcription (pdf) | Posted December 2022

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    The Business Of Books: How To Start A Book-Related Business: Session 2

    Want to start a book-related business but don’t know where to start? Listen to this workshop series for BIPOC literary entrepreneurs. Recorded at the Douglass-Truth branch on October 8, 2022.

    icon  Listen to Audio (02:43:26) | View transcription (pdf) | Posted October 2022

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    The Business Of Books: How To Start A Book-Related Business: Session 1

    Want to start a book-related business but don’t know where to start? Listen to this workshop series for BIPOC literary entrepreneurs. Recorded at the Beacon Hill branch on September 22, 2022.

    icon  Listen to Audio (01:42:22) | View transcription (pdf) | Posted September 2022